Already 40% of the Way There & Big Plans for Expansion
“Before you ask about our ideas for future ballot initiatives, this strategic battle plan is a preview. We will 1) be direct about abortion, 2) be as well-funded as possible, and 3) be everywhere. We want every college student in America to be confronted by the reality of abortion, encouraged to join the life-affirming fight, and enlisted in the Pro-Life Generation,” said Students for Life of America President Kristan Hawkins. “As we are now already 40% of the way there, the SFLA team will be kicking it into high gear to create culture change and protect life in both law and service.”
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WASHINGTON D.C. (11-06-2023) – In our work, according to media reports, “to create the next generation of the anti-abortion movement’s foot soldiers,” Students for Life of America (SFLA) has unveiled a new plan to supporters nationwide to be on every traditional, four-year college campus in the United States in just five years’ time. This battleplan will usher in thousands of new Millennials and Gen Z into the Pro-Life Generation, increasing the pro-life movement’s ground game exponentially for future elections, legislation, and community activism.
According to a SFLA blog on the plan:
“In five years’ time, SFLA will have a presence — whether digitally or with an on-campus student group — on every traditional four-year college across the United States. Our criteria for “traditional four-year colleges” were that institutions must a) have campus housing available, b) offer four-year degrees, c) not specialize in a particular field, like a nursing school or seminary, d) be open to the public, e) have an active student life, and f) an enrollment of at least 1,000 students as of 2022. This comes out to 1,258 campuses across the nation.
“Through these efforts, we have the opportunity to change the hearts and minds of nearly 10,600,000 students — and we’re actually already well on our way there with almost 40% of these campuses already having SFLA groups active.
“For the remaining nearly 60% of these schools, we have both digital and in-person strategies for bringing the pro-life cause to campus.
“Digital: To get started, SFLA will launch geo-targeted ads on Instagram, Tik Tok, and YouTube (the favorite social media platforms of college students) to identify pro-life students interested in starting a group on campuses that are in need of SFLA presence.
“Planning to throw the net wide, SFLA’s digital ads will include those designed to recruit; those designed to educate on pregnancy and parenting resources, as well as Chemical Abortion Pills; and those meant to change minds. With these three different types of ads, SFLA has the potential to reach 10.5 million unique students.
“In Person: Once these students are found, SFLA’s Field Operations will take over. This team specializes in starting and reviving student groups across the country, and they will walk the interested student step-by-step through the process of starting an officially recognized SFLA group on their campus. This personalized help includes an SFLA Field Operations Coordinator making multiple digital check-ins and in-person visits with the group.
“Campus Formation Coordinators will also work to build student groups from the ground up by coming in person to campuses to identify interested students through hosting events, handing out flyers, and tabling.
“Once a group is solidified, SFLA Regional Coordinators are up to bat. They continue to engage the student groups by offering mentorship and activism opportunities throughout the school year, as well as bringing displays and apologetics help to their campus. Their involvement leads to strong organization and active involvement.”
Click HERE to read this blog in its entirety.
SFLA understands this newest battleplan to be essential to the pro-life movement as nearly 90% of the abortion giant’s facilities are within five miles of a college campus; clearly, college students are the undisputed target of the predatory abortion industry. Not only will spreading the message of life on campus gain further votes in order to protect life in law, it will also promote a culture of life at each higher institution. This is crucial to protect life in service as more than a quarter of undergraduate students and almost one third of graduate students now balance school and family.
Additionally, pro-life free speech continues to be assailed on campus as more than 100 free speech violations were reported by SFLA groups in the 2022 – 2023 school year. This trend has continued in the 2023 Fall semester with rampant hostility, vandalism, and violence. SFLA’s new plan also will help to protect the First Amendment rights of pro-lifers across the country.
To understand what many members of the Pro-Life Generation face for their life-affirming activism, read SFLA intern Lydia Taylor’s Fox News op-ed entitled “Pro-Abortion Radicals Want Me to be ‘Raped’ and ‘Killed’ Just Because I’m a Pro-Life College Student.”
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Students for Life Action (SFLAction), a 501c4, along with its 501c3 sister organization, Students for Life of America (SFLA), make up the nation’s largest, pro-life youth organization, managing a political and policy operation engaging Americans of all ages but with a special emphasis on the largest segment of voters — the Youth Vote. Together they provide political, legal, educational, and community support for women and children, born and preborn. Headquartered in Fredericksburg, VA, SFLA serves more than 1,400 groups on middle, high school, college, medical, and law school campuses in all 50 states. SFLA and SFLAction have more conversations with this generation targeted by the abortion lobby than any other pro-life operation in the world, each week reaching more than 4 million across social media platforms and averaging 1.3 million video views. SFLA has also launched multiple initiatives to lead and serve the future of the pro-life movement including the Campaign for Abortion Free Cities, Standing With You, and the Demetree Institute for Pro-Life Advancement . Over more than 17 years, President Kristan Hawkins has grown SFLAction/SFLA and the Pro-Life Generation into a nearly $20M organization, now preparing for an abortion-free America.
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