5 Tips to Successful Recruiting on Campus
The first couple of weeks of the semester are the most crucial to recruiting new members for your club. It may feel like an overwhelming task, but we’ve put together simple but effective tips to help you have a successful recruiting experience.
1 – Have Your Materials
Back-to-school means crowded courtyards, fast-paced students eager to get to class, and only a brief moment to make a connection with someone walking by. That’s why it is important to have all of your materials on hand or nearby so you are prepared to tell as many people about your group as you can! Materials can include:
- A clip board
- A pen
- A sign up sheet for their name, email, phone number, and graduation year
- A flyer with your meeting information and a good email for your club
With these materials you will be ready to tell people about your group and begin to build a relationship with them.
2 – Pick a Good Location
When recruiting, it is important to choose highly trafficked areas on campus. This could be your student union building, a popular courtyard, or a unique place on your campus that students enjoy. The more people you interact with the greater of a chance you’ll have to get some signups. Don’t be afraid to have a small display like a banner or a sign to draw people to you.
3 – DBW
If you’ve been apart of the pro-life movement long enough you’ve probably heard the expression “DBW” or “don’t be weird.” It’s important to just be yourself when talking to other students. If you’re nervous about striking up a conversation, just say hi and introduce yourself. Then let them know you’re apart of a pro-life group on campus and you’d love to invite them to your next meeting. If they are interested, give them a flyer and have them sign up. If they are not interested still offer them a flyer, but don’t worry about getting into a debate. Recruitment is all about gaining new members; that is your priority.
Here are a couple more tips:
- Refrain from wearing sunglasses or a hat that covers your face when talking to people. You want to look as approachable as possible.
- Smile! People like to talk to other people who look friendly.
When recruiting, we want people to see that we are happy to be there, and make them feel like they want to be a part of our mission!
4 – Follow Up
Nothing says, “You are important to us” more than a phone call, email, or a follow up text. Right after your recruiting event, take a look at your list and make a special effort to contact the people who seemed interested in joining your club! An easy way to remember who was interested is to make a mark next to their name with a small note. If they agree to go your next meeting, try meeting them for coffee beforehand or at least walking to the meeting with them so they know you are genuinely interested in them.
5 – Have Fun
Remember to relax and enjoy yourself! This is also a learning experience for you and a chance to make some new friendships. A great thing about recruiting is that you’ll get to meet other people just like you who thought they were the only pro-life students on their campus.
Now that you have all of your tools for recruiting, it’s time to put them to practice!
Check out our recruiting video: